Where Are They Now? How Curiosity Shaped Jonathan Primack’s Career in Bodywork
“I didn't even know how happy I was until a friend of mine who's known me my entire life, six months into it was like, ‘Man, I don't think I've ever seen you so happy.’ ” Before Jonathan Primack discovered massage therapy, he spent years wondering what he wanted to do with his life. Raised in New York, he grew up working in the [...]
Massage & Self-Care: Marketing the Necessity of De-Stressing during the Holiday Season
Holiday stress: It’s so common, it’s practically cliché. Between packed schedules, family commitments, shopping, and year-end demands, making time for self-care can easily fall to the bottom of the list. For massage therapists, this presents an opportunity to remind clients that massage isn’t just a special occasion treat—it can be a welcome way to pause, recharge, and care for themselves during a busy season. [...]
Structural Bodywork: Rethinking How the Body Finds Balance
Structural Bodywork invites students to look beyond a single muscle, symptom, or area of discomfort and consider how the body organizes as a whole. Instead of assuming that one structure is the cause of a problem, this approach explores relationships throughout the fascial system - including how the feet, legs, pelvis, spine, and upper body may influence one another. Offered as an elective at [...]
Massage Therapy Modalities: Structural Bodywork
What if tension or restricted movement in one area of the body could be connected to what's happening somewhere else? Structural bodywork is a massage modality that considers the relationships between muscles, connective tissue, posture and movement. Rather than focusing exclusively on an individual area of tension, structural bodywork looks at how the body's interconnected tissues contribute to overall function. For massage therapy students [...]
Where Are They Now? How Structural Bodywork Became a Bigger Vision for Jay Williams
“The work is not about creating one ideal posture or imposing a specific shape. It is about efficiency, adaptability, and options.” When Jay Williams graduated from East West College in 2021, he already knew he wanted to help people create meaningful change through bodywork. What he didn’t yet know was how much one area of study would shape the direction of his career. After [...]
How to Choose Continuing Education Courses to Build Your LMT Business
When it comes to selecting continuing education for massage therapy, different therapists have different goals. Some LMTs take CE courses to meet license renewal requirements. (Here in Oregon, massage licensing requirements include 25 hours of massage CE every two years.) Others are drawn to the connection, inspiration, and hands-on learning that come from studying alongside other practitioners. Today we’re examining a third motivation for [...]
Where Are They Now? How Curiosity Shaped Jonathan Primack’s Career in Bodywork
“I didn't even know how happy I was until a friend of mine who's known me my entire life, six months into it was like, ‘Man, I don't think I've ever seen you so happy.’ ” Before Jonathan Primack discovered massage therapy, he spent years wondering what he wanted to do with his life. Raised in New York, he grew up working in the [...]
Massage & Self-Care: Marketing the Necessity of De-Stressing during the Holiday Season
Holiday stress: It’s so common, it’s practically cliché. Between packed schedules, family commitments, shopping, and year-end demands, making time for self-care can easily fall to the bottom of the list. For massage therapists, this presents an opportunity to remind clients that massage isn’t just a special occasion treat—it can be a welcome way to pause, recharge, and care for themselves during a busy season. [...]
Structural Bodywork: Rethinking How the Body Finds Balance
Structural Bodywork invites students to look beyond a single muscle, symptom, or area of discomfort and consider how the body organizes as a whole. Instead of assuming that one structure is the cause of a problem, this approach explores relationships throughout the fascial system - including how the feet, legs, pelvis, spine, and upper body may influence one another. Offered as an elective at [...]
Massage Therapy Modalities: Structural Bodywork
What if tension or restricted movement in one area of the body could be connected to what's happening somewhere else? Structural bodywork is a massage modality that considers the relationships between muscles, connective tissue, posture and movement. Rather than focusing exclusively on an individual area of tension, structural bodywork looks at how the body's interconnected tissues contribute to overall function. For massage therapy students [...]
Where Are They Now? How Structural Bodywork Became a Bigger Vision for Jay Williams
“The work is not about creating one ideal posture or imposing a specific shape. It is about efficiency, adaptability, and options.” When Jay Williams graduated from East West College in 2021, he already knew he wanted to help people create meaningful change through bodywork. What he didn’t yet know was how much one area of study would shape the direction of his career. After [...]
How to Choose Continuing Education Courses to Build Your LMT Business
When it comes to selecting continuing education for massage therapy, different therapists have different goals. Some LMTs take CE courses to meet license renewal requirements. (Here in Oregon, massage licensing requirements include 25 hours of massage CE every two years.) Others are drawn to the connection, inspiration, and hands-on learning that come from studying alongside other practitioners. Today we’re examining a third motivation for [...]












