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East West College of the Healing Arts

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So far East West College of the Healing Arts has created 187 blog entries.

Sports Massage: Tips for Landing a Gig with a Professional Sports Team

2015-02-06T19:39:55-08:00February 6th, 2015|

Molly Verschinegel, of Northwest Sports Massage, is an experienced LMT specializing in Portland-area sports massage for teams and individuals. We asked her to provide insight into how sports massage therapy enthusiasts can land a job working with a professional sports team. Her first response was to alert LMTs that such jobs are scarce, for several reasons.

First, many athletes and organizations are accustomed to receiving massage on a volunteer basis. They may expect therapists to provide free massage as a way to beef up their LMT resumes. She reflects, “Working at an event or with […]

Funding your Massage Therapy Education through Financial Aid and Scholarships

2021-09-14T09:44:30-07:00January 25th, 2015|

When it comes to financing your massage therapist schooling, it pays to be prompt. Get the financial aid ball rolling early, to prevent headaches later on. In today’s post, we’re reviewing several funding avenues for attending accredited massage schools such as East West College. Read on to learn how to apply for financial aid.

Financial Aid Process for East West College of the Healing Arts

  1. Complete a FAFSA (Free Application for Federal Student Aid). The first step when seeking financial aid is to fill out a FAFSA. Before filling out a FAFSA, you will need to apply for your student aid […]

Tips on How to Retain Massage Therapy Clients

2015-01-21T17:14:13-08:00January 21st, 2015|

Retaining clients is crucial for a successful massage therapy career. For one thing, it’s far more cost effective to book additional appointments with current clients than it is to earning new clients. This is true across all industries. Client loyalty expert Fred Reichheld estimates that a 5% boost in customer retention will increase profits by 25%, and overall growth by 100% across all businesses.

Moreover, return clients can create a reliable base income. Think about a regular client in the long term. If he or she gets two massages a month, at $60 per massage, that’s $120 per year, or $1440 […]

Massage Therapy Modalities: Introducing Thai Massage

2015-01-12T17:11:48-08:00January 12th, 2015|

Thai massage, known as Nuad Bo Rarn or “ancient massage” in Thai, is a unique massage modality that has only been available in the United States for about fifteen years. However, its rich history in Thailand stretches back over 2,000 years. In a traditional Thai massage, the client lies on a mat on the floor, while the therapist uses his or her knees, feet, elbows, and hands to create compression and stretching. Some say receiving a Thai massage is like going to a massage therapist, chiropractor, and yoga class all in one.

The father of Thai massage was Dr. Shivago Kormarpaj, an […]

Insurance Billing for Massage Therapists: Accepting Personal Injury Protection (PIP) Payments

2015-01-05T17:09:23-08:00January 5th, 2015|

All LMTs who attended an Oregon massage school should be aware of PIP (Personal Injury Protection) payments. Last month we covered the basics of insurance billing for massage therapists. In this post we discuss one particular form of insurance billing, mandated by Oregon law for those who have been in a car accident.

Introduction to PIP Billing for Massage Therapists
Oregon legislation requires automobile insurance companies to cover treatment following an accident. Personal Injury Protection covers wage loss and medical treatments for all occupants of involved automobiles. It also covers cyclists and pedestrians. (If the cyclist or pedestrian does not have auto insurance, […]

Professional Boundaries: Practical Applications for Preventing Compassion Fatigue

2014-12-30T17:06:02-08:00December 30th, 2014|

Boundaries may not be the first thing you think about when visiting a Portland, Oregon massage clinic. Nor are boundaries at top of mind when aspiring LMTs apply to massage therapy schools. Yet in order to earn a massage license with the state of Oregon, therapists must pass a jurisprudence exam on the legal boundaries set by the state. Massage therapists must follow professional boundaries to earn and maintain their licensure.

Beyond the legal aspect of ethics, therapists rely on boundaries to avoid compassion fatigue. Without strong boundaries, massage therapists may find themselves taking on their clients’ problems. Let’s take a look […]

Preparing for Tax Season: Organization Strategies for LMTs

2014-12-21T17:04:00-08:00December 21st, 2014|

The new year is right around the corner—meaning that massage therapy documents should be lined up, ready for entry into tax forms. Few LMTs would claim that taxes are fun—but they don’t have to be terrifying, if you have your materials organized well. Preparation is the name of the game here. Don’t put off gathering your documents until the last minute. Procrastination will only make tax preparation harder. To kick start tax season, we’ve gathered a few tax tips specifically for LMTs.

Tax Preparation Strategies for Licensed Massage Therapists

  1. Figure Gross Receipts. Uber-prepared therapists keep a running record of their income for […]

Massage During the Holidays: Why It’s Important, and How to Make it Happen

2014-12-12T17:03:02-08:00December 12th, 2014|

The holiday season is full of good cheer, good company, and, unfortunately, stress. Just as the darkest time of the year arrives, so does the holiday frenzy of shopping for presents and wrapping up year-end details. As our bodies yearn for extra rest, our culture directs us toward more activity. Massage is the perfect tool for staying healthy throughout the holiday season. But it’s not always easy to make time for massage. In this post, we’re reflecting on why massage is especially important during the holidays. We also provide tips to help LMTs and consumers alike work massage into their holiday […]

Insurance Reimbursement: Risks & Benefits for Massage Therapists

2014-12-05T17:01:48-08:00December 5th, 2014|

As the new year dawns, many massage therapists are thinking about how to boost business in 2015. Some may be brainstorming new marketing tactics. Others may aim to increase bookings among current clients. However, many LMTs overlook an entire segment of massage clients. We’re talking about insurance reimbursement, in which therapists’ massage services are offset by clients’ insurance benefits.

As one of the leading massage schools in Oregon, we’ve heard all the reasons why LMTs avoid taking on insurance reimbursement. Many say it’s too much of a hassle. Others worry that they’ll lose their independence by cowing to insurance providers’ demands.

Yet the […]

Massage College Preview Promo Post

2014-11-30T17:00:37-08:00November 30th, 2014|

Psychology research has shown that people who engage in a variety of experiences are happier overall. Following your personal interests to new experiences is a great way to increase happiness. If you’ve always been curious about massage therapy, our massage certification program has a new, mood-boosting event for you: Our Monthly Massage College Preview.

This month, our Massage College Preview event will be held on Wednesday, December 10th from 6:00 to 7:30pm. Join us on campus for a Q&A session about massage therapy. An East West College admissions representative will be on hand to answer questions about our school. If […]

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