Customizing Massage: Questions to Ask to Improve Client Comfort

When dreaming of how to become a massage therapist, a person might think of all the incredible healing techniques they’ll learn at massage therapy school. However, a high-quality school of massage must also teach therapists how to communicate with clients before, during, and after the massage. Asking the right questions can help create a customized healing experience that clients won’t soon forget.

Here are a few questions students at our school of massage are trained to ask to optimize each client’s massage session:

1. Do you prefer lotion or oil?
Each emollient provides a different viscosity for delivering massage strokes. However, it is also very different from the client’s side—lotion makes some people feel slippery or cold, while others complain about the greasiness of oil. It never hurts to ask; you might be surprised how many people have a preference about receiving massage with lotion or oil. Even a seemingly small question about emollients can show clients how well attuned you are to their needs. And if you remember their preference for the next session, they’ll probably be impressed!

  1. Would you like a bolster under their knees/ankles?
    Again, it comes down to client comfort. In a supine position, Some people feel more relaxed with a bolster under their knees. Similarly, a bolster under the ankles in a prone position can help relieve pressure on the tops of the feet. However, not all clients enjoy bolsters, so a savvy massage therapist will ask.
  2. May I use warm and/or cold packs during the massage today?
    Hot packs can help warm up and prepare muscles, so they’re easier to massage. Cold packs can feel refreshing for tired muscles. Temperature is a very personal experience, so clients will appreciate your asking about which therapy tools to use.
  3. How’s the lighting? Is it too bright/dark?
    Some clients will be more light-sensitive than others. Those who experience migraines, for instance, may have a hard time relaxing under bright lights. To score beaucoup brownie points with light sensitive clients, consider offering an eye pillow. This small pillow filled with flax seeds or buckwheat will promote relaxation by encouraging stillness in the eyes, while also blocking out excess light.
  4. What about the temperature? Are you feeling chilly or too hot?
    Something as simple as an extra blanket can help chilly clients relax, while turning on a fan can help toasty clients feel more comfortable.
  5. Is this pressure okay? Would you like more or less?
    This final question is worth asking multiple times during a massage. Different areas of the body will have different sensitivity levels, so it’s smart to notice body language cues while also asking clients outright if the pressure feels right.

East West College students have the chance to practice asking clients these and other questions through the EWC massage clinic. While such considerations are included in every massage class, our on-site clinic provides an invaluable opportunity to test-drive these client experience boosts. To experience a customized massage for yourself, schedule a massage at our clinic through OurMassageClinic.com. And if you’re dreaming about going to massage school yourself, get in touch with our school of massage Admissions Department.

Creating a Safe Place for Healing: Scar Tissue Massage

Following an accident or surgery, patients need a safe place to heal. A massage therapist can create an atmosphere of trust and safe touch, to allow for deep healing. Massage therapy can help heal scar tissue on physical as well as emotional levels. From minor cuts to surgery scars, massage therapy can benefit all types of scar tissue.

Scar Tissue Issues
There’s a common misconception that scar tissue is inevitable—that it’s impossible to change or heal. In truth, scar tissue is part of the living matrix. All tissues are made up of the same elements, such as collagen and elastin. Cells deliver nutrients and release waste from all tissues in the body, including scar tissue. As such, scar tissue can be revitalized through self-care, including receiving massage therapy.

So how is scar tissue different than regular tissue?

  • Scar tissues do not have melatonin, meaning they cannot tan but will rather burn. Always put sun block on your scars!
  • Collagen fibers in scar tissue to not grow in the same direction as the original tissue, leading to discoloration and uneven texture.

A massage therapist sees opportunity where others might shy away from scar tissue. Therapists can also speak with clients about daily stretching, self-massage, and lifestyle choices that will benefit all types of tissue, including scar tissue.

How Massage Helps Heal Scar Tissue

To understand how massage therapy can kindle scar tissue healing, let’s review how the body repairs wounds. This is done in four stages:

  1. Acute Stage. The body creates stability through clotting and chemotaxis. In other words, a temporary tissue matrix closes the wound, and immune cells are attracted to fend off infection.
  2. Inflammatory Stage. Immune cells remove dead cells and tissue, priming the area for restoration. The area appears red and inflamed. Typically, this stage lasts for a couple days.
  3. Repair Stage. The temporary clotting matrix is replaced with scar tissue, thereby restoring partial tissue structure and function. The area will look raised and scabbed, and may feel warm and/or numb. This period lasts for 2-10 days.
  4. Remodeling Stage. Cell density and metabolic intensity decrease, while nerves heal, restoring sensation. The scar may be itchy or sensitive, and appears purple, then white, and finally approaches your natural skin tone. This stage lasts from 10 days following the incision to up to two years later! Massage therapy will be most effective during this period.

Repaired scar tissue strength improves from 25% to 80% during this process, as collagen changes occur. Scar appearance depends partially upon genetics, as some families have more obvious scars than others. Additionally, scars on taut tissue (such as the knee cap) are typically more visible than those on more fleshy areas (such as the buttocks).

Because tissue is still in repair early on, it is best to wait until 2 weeks after a surgery or accident to massage scarred areas.

Oftentimes, scar tissue has reduced lymph return and fewer capillaries (to deliver blood). While formal research in this area is limited, manual manipulation may spur the creation of blood vessels through local stimulation. Massage creates a temporary inflammation, followed by remodeling and increased waste removal. This could encourage the growth of new blood vessels (angiogenesis), further improving circulation and healing. Here are a few more physiological benefits of scar tissue massage:

  • Drainage of excess fluid.
  • Increased feeling in the area, and decreased tingling, numbness, or soreness.
  • Improved range of motion and flexibility, so the scar doesn’t feel as “tight.”
  • Decreased scar tissue buildup.
  • Promotion of collagen remodeling through application of pressure.

Improved scar appearance may also accompany manual manipulation. Patients can assist in scar-tissue healing through self-massage, as outlined in this handout from the Moffitt Cancer Center.

Emotional Benefits of Scar Tissue Massage
A massage therapist can help clients release long-held pain following major surgeries or accidents. As Peter Levine and others have pointed out, pain is not just experienced on the physical level. Our minds also write pain patterns into the body through our emotional experiences. A traumatic event is written into the nervous system’s long-term memory through muscular holding patterns, for instance. (For more on the fascinating intersection of psychology and physiology, we recommend reading Levine’s works, such as In an Unspoken Voice: How the Body Releases Trauma and Restores Goodness.)

For instance, LMT Pete Whitridge writes about a client who experienced neck and shoulder pain, as well as difficulty breathing, following a surgery 8 years prior. Following an accident, this client had surgery to repair a collapsed lung. Her scar ran 18 inches parallel to her fifth and sixth ribs on her left side. While she was in good health and practiced yoga, this client couldn’t breathe comfortably. During massage, the client discovered that she had been imagining that she couldn’t move her left ribs because she thought it would hurt. Manual palpation revealed that the scar tissue was strong and pain-free. The client was able to experience her own healing, thereby releasing her limiting thoughts about recovery. Her breathing and range of motion improved following this massage therapy session.

Are you called to a healing profession? Do you feel a tingle of wonder when considering how a gentle touch can release trauma? If so, consider applying for our massage therapist school. Our in-depth, comprehensive program culminates in the opportunity to earn your massage therapy license according to Oregon’s requirements. (Each state has its own requirements for massage therapy certification or licensure.) East West College students have the opportunity to practice their craft through our on-campus clinic. With hands-on experience, and thorough classes taught by experienced LMTs, East West College graduates are well-prepared for successful careers in the healing art of massage therapy.

The Science of Human Touch: Haptics, Technology, and Healing

Can you imagine a virtual environment that relays touch through tech-smart fabric? Or a personalized massage therapy session delivered remotely, through wearable technology? If so, you might be ready for haptics, the field pushing the envelope on touch technology. Let’s examine haptics, what it says about the physiological benefits of receiving touch, and whether haptics can compare to the benefits of hands-on massage therapy.

What is Haptics?
Haptics, the technology of touch, examines how we can enhance technological interactions through touch. Haptics researchers study the two main aspects of touch–first, tactile components, including contact location, pressure, shear, slip, vibration, and temperature. Second, researchers look at position, orientation, and force, kinesthetic information the brain uses to complete our incredible sense of touch.3

Katherine Kuchenbecker is a mechanical engineer specializing in haptics at the University of Pennsylvania. She describes her field as “interactive touch technology.” In a 2012 TedEd Talk, she explained that haptics requires developers to first measure the motion of someone moving through world. Next, they relay this data into sensations that could be felt in the real world, via “virtual touch.” Dr. Kuchenbecker is developing haptics applications for remotely feeling surfaces, such as old fabric in a museum display that doesn’t allow human touch. She is also using haptics to rehabilitate stroke victims through virtual coaching. Finally, Dr. Kuchenbecker’s team is working with haptics to help dentistry students get a feel for what a diseased or healthy tooth might feel like. Here are a few other haptics inventions you could see in the market soon:
— Fully feeling prosthetic hands.4
–A GPS-enabled, handheld cube that could replace guide dogs by guiding the blind through space.
–A trigger game controller that allows players to feel the tension on a virtual bow, as well as the thunk of your in-game enemy as he falls to the ground.

As they work, haptics researchers have been able to confirm the benefits of receiving touch. For instance, the neuroscientist Edmund Rolls has found that touch activates the brain’s orbitofrontal cortex, leading to increased feelings of reward and compassion. 2 Haptics Dacher Kelter researched “celebratory touches” among basketball players (fist bumps, high fives, etc.) and found teams that touched each other more frequently won more often. As New Yorker writer Adam Gopnik puts it, “Touch lowers stress, builds morale, and produces triumphs—a chest bump instructs us in coöperation, a half-hug in compassion.” Haptics researchers are also verifying what massage therapists experience every day—positive touch can heal.

On the flip side, haptics researchers have also confirmed what happens when people don’t receive positive touch—namely, higher levels of stress hormones. Touch-deprived lab animals have more stress hormones, such as cortisol, racing through their systems.1

Haptics-Inspired Technology Massage Applications
If you’re just starting your career in massage, watch for haptics applications to become more common as you practice. While these applications are far from ready for market, they are likely to become available within the next five to ten years.

Long-distance Swedish massage. Imagine a massage therapist moving her hands over a motion sensor. Her or his movements are relayed to the client through an extremely sensitive motion-sensor pad.

A Textile Armband that conveys touch to soothe anxious, lonely individuals. Heather Culbertson’s team at the University of Southern California are developing this wearable haptic technology that uses magnets to mimic human touch.5

No one can say which of these haptic technologies will be incorporated into future massage practices, but what we know for sure is that there’s something irreplaceable about human contact. As haptics researchers have confirmed, human touch lowers stress, builds morale, speeds health, and increases compassion. Massage therapists already have all the healing technology they need; namely, their hands, their ability to engage in critical thinking, their expertise, and their compassionate kindness.

Enjoy the multifold benefits of touch at massage schools in Portland, such as the East West College massage clinic. Visit OurMassageClinic.com today to schedule a 45-minute student massage ($30). And if the idea of healing through touch fascinates you, as it does many haptics researchers, get in touch with the admissions department of our Oregon massage school. They can help you decide if a career in massage therapy is right for you.

Sources:
1 Brownlee CL. The Magic (and Science) of Massage. Today’s Chemist at Work. June 2002. https://pubs.acs.org/subscribe/archive/tcaw/11/i06/toc/toc_i06.html#dept. Accessed August 8, 2018.

2 Keltner D. Hands on Research: The Science of Touch. http://psychologyofwellbeing.com/201011/the-science-of-touch.html. Accessed August 8, 2018.

3 Kuchenbecker K. The Technology of Touch. November 2012. https://www.ted.com/talks/katherine_kuchenbecker_the_technology_of_touch#t-65168. Accessed August 9, 2018.

4 Gopnik A. Feel Me. The New Yorker. 2016; (May issue). Available at https://www.newyorker.com/magazine/2016/05/16/what-the-science-of-touch-says-about-us. Accessed September 6, 2018.

5 Dawson C. Armband Developed at USC Mimics a Person’s Touch. USC News. July 6, 2018. Available at https://news.usc.edu/144874/armband-developed-at-usc-mimics-a-human-touch/. Accessed September 6, 2018.

We are excited to announce our new Continuing Education Coordinator, Tori Gomez, LMT#23897

Tori graduated from East West College of the Healing Arts in September 2017. She worked in our Alumni Clinic as an Licensed Massage Therapist up until July of this year when she accepted the position of Continuing Education Coordinator. Tori is now in charge of scheduling and supporting over 100 Continuing Education classes a year. Tori is a great fit for this role and are happy she is continuing to be part of our team!

We interviewed Tori about accepting the new position. Read on…

What drew you to apply for the CE Coordinator position?

It wasn’t any one specific thing, but more of a feeling. When I heard that the position had opened up, I just felt really drawn to it. Having trained at East West College to become an LMT, I have learned to trust my intuition as much as my knowledge and the idea of being able to help people while still challenging myself was an opportunity that I didn’t want to pass up on.

How are you settling into your new space and job duties?

Tina did an amazing job trying to get me up to speed and I value her insights and strategies in keeping on top of things. I’m still adjusting, but I feel more confident each day because of the support from all of my coworkers. I think that has helped me finally find a bit of my rhythm.

Even though you are new to the position, is there anything that stands out that you are really enjoying so far?

I am actually enjoying a few things. I find peace in organizing things and I love to learn; lucky for me these things seem to be a big part of the job. I also love people, so getting to know everyone at the school better has been wonderful. There are so many smart, funny, and talented people here and I love that I can be inspired by them.

Beat the Heat with Cooling Massage Products from the East West College Store

There’s more than high-quality education at our massage school. Portland, OR massage therapists can also purchase high-quality massage products at the East West Campus Store. The East West Campus store is the regional source for all things massage therapy, including massage products to beat the heat. As Portland bakes under the hot summer sun, massage therapists can offer clients delightfully cool variations on massage oil, gel, and lotion. Cooling eye masks and therapy packs offer another way to tame the summer heat.

While cool products are naturally appealing in the hot months, cold therapy—or “cryotherapy”—is effective all year long. Think ice packs, ice baths, and cold packs. This approach is nothing new; Egyptians were using cold to minimize inflammation more than 4,000 years ago. Hippocrates wrote about using cold to treat painful swelling in 400 BCE. And in 1050 CE, Anglo-Saxon monks started using cold to combat pain. Read on to discover cooling products to incorporate in your next massage. Portland, OR therapists can find these items on the shelves of the East West Campus Store.

Cooling Massage Products at the East West Campus Store

Biofreeze Gel, Roll-On, and Spray
For 25 years, therapists have trusted Biofreeze as a trusted topical analgesic. It uses menthol to naturally soothe minor joint and muscle pain. This delightful cold therapy product penetrates quickly. As graduates of a COMTA-accredited school of massage, Portland’s East West College alums appreciate that Biofreeze researches its products. The science behind this reliable product has to do with how the body communicates pain. The menthol in Biofreeze binds with the skin’s temperature receptors, overriding pain signals. We carry both Biofreeze and Biofreeze Professional products, which are exclusive to healthcare professionals. These products are paraben-free, with a vanishing scent. We carry Biofreeze Gel, Biofreeze Professional Roll-On, and Biofreeze Professional Continuous Spray.

biofreeze

Eye-ssential Mask by Thera-Pearl
The Eye-ssential mask features pliable gel pearls that allow the mask to conform to the body, even when frozen. This unique eye mask may be used for both hot and cold therapy. The pack changes color to indicate readiness! To heat, microwave for 10-15 seconds, until pack is white in color. For cold therapy, freeze for at least two hours, until the pack turns purple. Use the cold mask for sinus headaches, nasal congestion, and dry, puffy eyes. Light-sensitive clients will adore this pack while supine.

eye mask

Sombra Cool Therapy Pain Relieving Gel
Sombra is another cooling massage product for relieving joint and muscle pain associated with bruises, strains, and sprains. Therapists value the efficacy of this product, as well as its refreshing citrus aroma. It contains no artificial colors, fragrances, or alcohol. Sombra is animal-free and made in the USA. Don’t worry about staining clothes or sheets with Sombra—it absorbs quickly. Finally, Sombra offers excellent glide for point therapy. It is great for inflammation and post-workout pain relief. Many massage therapists use Sombra Cool Therapy Pain Relieving Gel for sports massage clients. Laura Boozer, LMT, Owner of N-Touch Therapeutic Massage, says “Sombra pain relieving gels provide multi-sport athletes long lasting relief from muscle fatigue and soreness.”

sombra

Soft Comfort CorPak by Core Productscorpak
The Soft Comfort CorPack may be used hot or cold. Its exterior is a blend of synthetic fibers and organic plant materials that are frost-free when frozen, so no towel is required. This product is long-lasting, yet eco-friendly. It is filled with non-toxic, bio-degradable materials. For cold use, freeze the CorPack for at least 1 hour, or simply store in the freezer. To heat: microwave for 30 seconds on high, and then additional increments of ten seconds until preferred temperature is achieved. Knead the pack after heating. This tri-sectional pack is perfect for draping over clients’ shoulders; a third section covers the back of the neck.

 

 

Keep your massage practice fresh by incorporating seasonal products. Clients will feel pampered by your thoughtful product choices. Boost client loyalty today—visit the East West Campus Store for all your massage therapy needs. Our Portland massage products store is open Monday through Friday from 9:00am to 6:30pm. It is located on NE Oregon Street, between Fifth and Sixth street, directly off the trolley line. For questions about current products and prices, please call us at 503-233-6500.

How to Become a Massage Therapist

Do you dream of a job in a peaceful environment where your work makes a real difference in the lives of others? Do you enjoy working with your hands? Can you connect with people and put them at ease while still maintaining a professional demeanor? If so, massage therapy may be right for you! Read on to learn how to become a massage therapist in Oregon.

Figuring out that you want to become a massage therapist is the first step. Next, you must apply to accredited massage schools in your preferred area, and with the academic programs you desire. Following acceptance into a program, you must complete the classes and hands-on clinical work required by your state. Each state has unique requirements for massage therapist licensure. The last step is to pass state licensure test. Below, we cover these steps in more detail.

An Eagle Eye’s View of How to Become a Massage Therapist

  1. Take our Massage Career Readiness Quiz.
    This is the beginning of your self-inquiry about massage therapy. We also recommend that you speak with family and friends, read online articles about becoming a massage therapist, and thoroughly educate yourself on the pros and cons of this healing career path. Understanding your own dreams and goals is important at this stage, as you visualize yourself working in one of the many environments where massage therapy happens (everywhere from spas and clinics to sports fields and cruise ships). Finally, you’re ready to reach out to admissions departments and begin touring massage school campuses.
  1. Complete the Admissions Process at Accredited Massage School(s)
    Get in touch with the admissions departments of the schools on your list. Admissions team members can answer questions, discuss your eligibility, talk about transfer credits, and more. As you pencil out your readiness for massage school, tour campuses and compare facilities. We recommend prioritizing accredited schools with on-site massage clinics. There, massage students can hone their craft under the guidance of experienced teachers. Finally, once you’re certain on which schools will work for you, it’s time to apply. At East West College, we offer an online application form.
  2. Complete Classes and Clinical Work for an Accredited Massage Program.
    Having been accepted into a program of your choice, it’s time to hit the books! While each school’s approach is different, there are certain quality signposts you should see in all programs, including clinical work, classes grounded in body science, and a high ratio of program graduates successfully passing state exams.

East West College’s prestigious COMTA-accredited massage therapy program kicks off with introductory classes on Swedish massage techniques, kinesiology and anatomy foundations, and how to create healthy therapeutic relationships with clients. In the second term, East West students dive deeper into physiology, pathology, and anatomy while also adding western massage and bodywork modalities. The third quarter sees East West College students expanding and applying their learning to conditions and disorders often found in massage practice. Eastern and energetic massage techniques are also covered in this quarter, as students also prepare for clinical work in quarter four. This last quarter includes plenty of clinical practice as well as bodywork electives and massage therapy business basics. Fourth quarter East West College students also learn about providing massage therapy to special populations, such as athletes and the elderly. Learn more about our massage school’s program here, where you’ll find our list of goals for students as well as more on class options.

  1. Pass State Licensure Requirements.
    Having graduated from an accredited massage school, the final obstacle to working as a massage therapist is to pass the state’s licensing exam. Earning a massage therapist license in the state of Oregon includes three components: 1. 625 hours of required massage education; 2. A passing score in a national massage certification test such as the MBLEX or the NCBTMB; and 3. A passing score for the Oregon jurisprudence (law) exam for massage therapy. Oregon also requires background fingerprinting for first-time massage therapy license applicants.

We hope that this basic outline has spurred your determination to achieve your massage therapy career goals! Massage therapists are famous for enjoying their work. To learn more about how to make this rewarding career path your own, call us today at 503-233-6500.

Senior Massage: Why and How

senior getting a massageMassage careers come many shapes and sizes, but all massage therapists have one thing in common: compassion. Therapists are healers first and foremost, and an empathetic heart is a prerequisite for this kind of work. In our youth-centric culture it is easy to overlook seniors, a population that definitely needs massage. After a lifetime of work, many seniors are better able to afford massage. Portland therapists who choose to work with seniors will find this work to be enriching personally and professionally. Let’s take a look at the many benefits of massage for seniors. Later, we’ll look at a couple things you can do to cater your massage practice to a more mature population.

Benefits of Massage for Seniors
Improved circulation and flexibility through massage are major benefits for seniors who receive massage. Moreover, massage can help soothe the symptoms of many geriatric chronic conditions such as arthritis, diabetes, and COPD, according to Ann Caitlin, OTR, LMT, occupational and massage therapist in eldercare. Let’s take a closer look at some of the ways that massage therapy can benefit seniors.

Alleviate
Chronic Pain. As the American Massage Therapy Association highlights, massage therapy has been shown to successfully treat chronic pain, particularly in the joints.

Suffer Fewer Falls.
Massage therapy can improve balance and posture, as Jo Ellen Sefton, Director of the Neuromechanics Research Laboratory at Auburn University, points out. According to Sefton, research “suggests that regular massage may produce physiological changes that contribute to improved balance and postural control. This may be a way to decrease falls in older adults.”

Fight
Osteoarthritis. A massage study conducted in Washington found that 57% of those diagnosed with Osteoarthritis have used massage therapy in the last five months, surpassing those who turned to chiropractic care (21%) and supplements and over-the-counter medications (17%). Another study conducted by Perlman et al. found that Osteoarthritis sufferers who received massage enjoyed a 23 point improvement in pain, 21 point improvement for stiffness, and 20.5 point improvement in physical function.

Offset Dementia. As in many areas of study, research on massage for dementia is limited to small sample sizes and too few control groups. Still, the studies that have been conducted on massage for dementia suggest that massage can help reduce verbal aggression as well as agitated behaviors.

Overall, massage therapy can improve quality of life for seniors. It’s no wonder, then, that 74% of hospices employ massage therapists.

Tips for Massage Therapists who Want to Cater to Seniors
First off, if you’re thinking of tailoring your massage therapy practice for senior clients, we must congratulate you on your savvy business sense. As the elderly comprise a large portion of the population, you will likely find plenty of demand for your senior-centric massage services. From a sheer numbers perspective, the Baby Boomers are impressive. The US Center for Disease Control and Prevention predicts that the number of US residents over 65 years of age will double, from 35 million to 71 million, by the year 2030. That means a steady stream of potential massage clients for the next decade.

Selena Belisle, instructor and senior massage educator at the CE Institute, recommends the following adjustments for providing massage therapy for seniors:

  • Choose Top-Shelf Moisturizers. As skin ages it can become thin, itchy, and wrinkled. Your senior clients will appreciate high-quality moisturizers, such as those that include shea butter and organic ingredients. Your work will moisturize the areas where seniors cannot reach, such as their backs.
  • Offer Multiple Massage Positions. Getting onto the massage table may not be easy for some seniors. What’s more, staying on the table for more than 30 minutes may not be comfortable. Therefore, communicate with your senior clients about what is working during the session, and slow down the process of preparing for the massage. You may offer seated massage instead, for instance. It is wise to offer assistance in getting on the table. Gather clients’ eyewear before ending the session, and ensure that your massage room is well lit and easy to navigate.
  • Individualize Treatment. This should go without saying, but it is especially applicable to seniors. This population may see massage as a lower-cost option for non-emergency health concerns, such as loss of range of motion. Belisle explains, “My geriatric clients understand the value of having the same therapist work on them repeatedly. We can see when a joint has lost range of motion and work on that loss.” Remember that each senior client will have his or her own concerns, and that you can earn more consistent bookings by carefully tuning into the needs and concerns of the person in front of you.
  • Stay Sharp with Ongoing Education. Senior-focused massage therapy education zooms in on marketing to nursing homes and extended care facilities; medication/massage interactions; massaging wheelchair- and bed-bound patients; and medical conditions common among seniors, such as Parkinson’s disease and stroke. Recognize that the more time you invest in educating yourself on senior massage, the more senior clients will respond to your treatments.

For more tips on working with elderly clients, check out our post “Client Populations: Working with Elderly Patients.” We also recommend that you stay in-the-know about East West College’s continuing education offerings.

An ever-rotating cornucopia of learning opportunities await for you at our Portland continuing massage education site. Currently, our “Introduction to Bowenwork” class would be ideal for anyone looking to enrich their massage practice for all ages, including seniors. Our Portland massage therapy school also offers in-depth ongoing education on specific anatomical areas, such as the hips or the ribs; this sort of knowledge will benefit your work with clients of all ages.

Top 5 Benefits of Regular Massage & How to Make Massages Happen

Many people schedule a massage only when something is wrong—they’ve tweaked a muscle, a certain massagebody part won’t relax, or they’re feeling especially stressed. However, science is discovering more and more benefits to regularly receiving massage—even when nothing’s really “wrong.”

According to the American Massage Therapy Association (AMTA), 87% of people see massage as beneficial for overall health and wellness. Research supports this belief. Let’s examine health benefits of regularly receiving massages.

Top 5 Benefits of Regular Massage

1. Massage Boosts Immunity. By stimulating the lymphatic system, a good massage can increase the presence of white blood cells throughout the body.

2. Massage Improves Detox. The lymphatic system also assists with detoxification. Unlike the heart, the lymphatic system has no pump; only muscular movements can allow it to flush out waste. Massage also increases lymphatic detoxification.

3. Massage Lowers Stress. Massage activates the parasympathetic nervous system, activating the body’s “Rest and Digest” state. This counteracts the sympathetic nervous system, which is responsible for the “Fight, Flight, or Freeze” stress state. Lowered blood pressure, decreased anxiety, and lowered depression are additional stress-related benefits of massage.

4. Massage Alleviates Muscle Pain. According to the AMTA’s survey, 29% of respondents have used massage therapy for muscle pain relief. From headaches to back pain, massage can reduce pain for multiple conditions.

5. Massage Increases Circulation, leading to radiant skin, healthy cellular growth, and good organ function.

Regular massage can also improve mood and flexibility.

But how does one achieve regular massage? Here are five tricks to help you do just that.

5 Ways to Make Massage a Regular Feature in Your Life



1. Book appointments one month at a time. Once the appointments are in your planner, you’ll be less likely to shirk on self-care. You can book appointments at our Portland school of massage online at ourmassageclinic.com.

2. Buy packages to take advantage of lower rates. You’ll feel more generous with yourself knowing that you saved a good deal. Our massage clinic currently offers a package discount; you save 20% when you prepay for five massage students.

3. Ask for massage for gifts. Massage gift certificates are easy to give and delightful to redeem.

4. Visit a massage school, like East West College, where you can enjoy affordable, excellent massage at the hands of students in the final term of their massage therapy training. To book an appointment at our clinic, visit ourmasssageclinic.com or call 503-233-6500.

5. Give yourself massages. You can massage yourself into a happier state of mind. East West College offers ongoing education in massage, so you can learn how to better care for yourself and family members through healing touch.

With diligence, you can make massage a regular part of your life, and enjoy all the health benefits that come with massage. Call our massage therapist school to learn more about how our clinic and massage therapy classes can help you meet your healthcare and education goals.

Cammie Toloui

Cammie TolouiWill you please introduce yourself?

I’m Cammie Toloui. I’ve been a photographer for most of my life, doing work for publications and shooting weddings, family portraits and events. Around the time I was turning 40, I decided I needed a change and I chose to study massage. I graduated from East West from the 801-hour program in 2010 and immediately started working in the clinic at school and did that (in addition to starting my own practice) for about a year. I rented a room with one of my former classmates and built up my business for about 2 years and then my life changed radically! My son went off to college and I went on a trip to England to do some street photography, which is when I met the man who eventually became my husband. So I moved to a small town in southeast England and had to figure out how to start my business up again in a foreign country.

What drew you to massage therapy?

When I was trying to figure out what I wanted to do besides photography, I took a class designed for women of a certain age who were thinking of re-entering the workplace after kids. One of the exercises was to make a list of all the things I like and find interesting and want to learn more about. I made my list and then narrowed it down until it was distilled into this one very exciting-sounding profession: Village Witch. I figured that massage might be a good entry-level position on my way to becoming the village witch, so I looked into what was available in Portland and found East West College. After the intro day, I knew I had found the next phase of my life and that massage would be a perfect fit for me. I’m still not the village witch, but I’m very happy to be helping people to feel better through therapeutic massage.

Why did you select East West College?

I could tell that East West had very high standards and was well organized. I had gone to another school for their intro day and to me they seemed less professional and the intro day at East West was compelling, fun and helped me decide to follow the path to being a therapist.

Since graduation what has been your biggest professional challenge? How were you able to overcome it?

Currently my biggest challenge is marketing, especially on social media. I’m told it’s what I should be doing, but I feel that the personal nature of finding a massage therapist isn’t a great fit for social media. I find most people want to find a therapist recommended by a friend. That is at least true here in England. To encourage this, I tell my clients that for every person they send to me for a massage, they get £10 off their next massage. This turns out to be an effective motivator and it’s how I get most of my new clients.

The other big challenge is the number of clients I’m able to see in a day or a week. When I first started out I would schedule 4 or 5 clients in a day and would sometimes see 20 in a week. That ended up being way too many for what my body was able to handle. But I had a son and rent and all those things and had to work as hard as I could.

These days I see a maximum of three clients a day, but not on consecutive days because I need time to recover my energy. It makes me wonder – how I will sustain this as I head into my 50th year on this planet? How many more years do I have as a massage therapist and what do I do once I can’t sustain it anymore? I don’t have retirement savings. Maybe I need to start thinking about retraining to learn something else? Big questions that I haven’t figured out yet…

Since graduation what is the best part of your professional career?

Without question the best part is watching people walk out the door feeling 10 times better than when they walked in. To be able to make people feel better is like having a superpower!

What words of advice would you give future students at East West College?

Don’t undervalue yourself by lowering your prices to substandard rates.

Don’t work yourself to the point of pain and injury – figure out what you’re comfortable with and then get a job doing something else on alternate days if you need to so you don’t burn out.

Take your time and let your hands find their way around the client’s body to assess what’s needed – don’t just do your massage routine, giving a one-size-fits-all massage to every client. I know you probably don’t think you will, but after a while that can start to happen.

Spring Allergies: How Massage Can Help

Springtime: It brings beautiful flowers, sunny days, and, for many, allergies. If you experience itchiness, stuffiness, and general brain-fogginess this time of year, consider adding massage to your allergy-fighting game plan. Read on to learn how regular massage helps offset allergic inflammation. We’ll also touch on how four types of massage (facial massage, craniosacral massage, acupressure, and reflexology) can help reduce allergy symptoms. Finally, we’ll list massage resources for fighting allergic reactions.

How Allergies Work: Overactive Inflammation

Whatever your allergy symptoms, one thing’s certain: They are all related to inflammation. Think of the immune system as the body’s defensive army. Some of its troops are tasked with detecting invaders, such as toxins. In the case of springtime allergies, pollen or grass clippings are inappropriately flagged as dangerous, so the immunity army kicks into gear to kick out these “invaders.” Step one: release histamines, blood-borne triggers that activate various immunity responses in the body. All allergy symptoms are ultimately the immune system’s misguided attempts to kick out invaders.

Medications called antihistamines attempt to quiet allergy symptoms by blocking the effects of histamines. Antihistamines block the receptors where histamines attach to cells, thus preventing histamines from carrying out their job of triggering inflammatory responses. As such, histamines only work if you take them regularly throughout spring allergy season, or 2-5 hours before you will be exposed to an allergen.

Massage can be another excellent tool for offsetting the inflammation of allergies.

How Massage Can Minimize Allergy Symptoms

* Massage—particularly lymphatic massage—can encourage the drainage of sinuses and lymph nodes, alleviating painful pressure and boosting the circulatory system’s ability to remove allergens, viruses, and bacteria.

* Stress causes the release of additional histamines, worsening allergy symptoms. Massage can help a person de-stress, minimizing cortisol and histamines.

* Massage can activate the body’s natural ability to heal. For instance, a pressure point on the balls of the feet may target the lungs, increasing their ability to clear out allergens.

Let’s take a closer look at how three different types of massage help allergy sufferers.

Four Types of Massage that Soothe Allergy Symptoms

1. Facial and Neck Massage can relieve pressure by stimulating lymphatic flow and releasing stuffy sinuses.

2. Craniosacral Massage is extremely relaxing; it is a wonderful way to release stress. As the body switches from the stress response to the relaxation response, it naturally allocates more resources to the immune system. Improved immune system performance allows for increased fluid drainage.

3. Acupressure uses the theories of Traditional Chinese Medicine to activate the body’s natural healing abilities. In Chinese medicine, allergies are caused by weakness in the lungs, spleen, and kidney. Weak lungs allow allergens to enter the body. Weak spleen energy blocks proper mucous drainage. And a weak kidney drains our overall energy, limiting the immune system’s efficacy. By applying finger pressure to various points on the body, an acupressure session stimulates your energy and removes blocks to healing.

4. Reflexology uses pressure points on the feet or hands to target different areas of the body. For instance, a main sinus point is on the tip of the big toe. Some people experience rapid clearing of allergy symptoms after only a few minutes of pressure on these reflexology points.

Portland Massage Resources for Allergy Sufferers

If you struggle with seasonal allergies, OurMassageClinic.com should be in your bookmarks. This is the clinic site for our Portland, Oregon massage school. At OurMassageClinic.com, you can book appointments for massage students as well as licensed therapists. We are delighted to offer affordable massage to keep your allergies at bay.

At East West College, we also present ongoing educational opportunities for therapists who would like to develop skills in treating allergies through massage. Massage therapy training is also a great idea for those who would like to alleviate their own allergy symptoms through self-massage. Massage therapy schools may offer single-session classes on reflexology, for instance.

When allergies flame up, it’s good to have a range of tools to offset symptoms. Massage should be one of the main tools in your allergy-fighting tool belt.